0 Sony α7 IV with 35mm full-frame image sensor
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Sony A7 Mark IV (Body Only)

Sony A7 Mark IV (Body Only)
The new Sony ALPHA 7 IV is the ultimate hybrid camera packed with outstanding still image quality and evolved video technology with advanced autofocus, enhanced operability and workflow capability. The model was also developed with environment in mind by using Sony’s original recycled plastic SORPLAS™ for the camera body and the packaging with recyclable materials and less plastic.

Outstanding image quality
With a newly developed 33MP full-frame back-illuminated Exmor R™ CMOS image sensor, superior image quality and Wide ISO sensitivity range expandable to ISO 50-204800 is achieved. The high resolution enables the camera to express smooth gradation, fine details and textures of the subject while reducing noise. Its 15-stop dynamic range allows a wide expressive range while Creative Look settings can help to create original looks effortlessly for both stills and video.

Next level AF performance
The latest processing engine BIONZ XR™ used in the flagship Alpha 1 delivers high-speed AF, uninterrupted continuous shooting at 10fps[ii] with AF/AE tracking and a large buffer for a smooth shooting experience. ALPHA 7 IV tracks subjects with tenacious Real-Time Tracking and 759 phase-detection AF points in a high-density focal plane phase-detection AF system that covers approximately 94% of the image area. Additionally, for the first time, Real-time Eye AF can now track birds and animals’ eye for both still images and movies, in addition to humans. The detection accuracy for human face and eyes is also approximately 30% more improved, compared with Alpha 7 III.

Evolved movie technology
The ALPHA 7 IV inherits technology taken from real-world movie production including S-Cinetone™ – adopted from Sony’s highly regarded Cinema Line cameras used by a broad range of filmmakers and content creators – to deliver a rich, cinematic look. High quality movie is achieved with 4K 60p recording in Super 35mm mode and up to 4K 30p recording with 7K oversampling in full-frame mode. The new camera also features 10-bit depth 4:2:2 colour sampling to enable natural gradation, XAVC S-I™ intra-frame encoding for more efficient editing workflows and XAVC HS™ for doubled compression efficiency.

To meet the growing need for precise AF performance when shooting videos, unique AF features are achieved when using the ALPHA 7 IV with a Sony E-mount lens, including AF Assist[iii] that supports focus transitions when using AF and Focus Map that visualises depth of field. For the first time in the Alpha series, the new camera features Breathing Compensation[iv] to combat focus breathing and maintain a consistent angle of view throughout focus changes and can be switched on or off.

Advanced operability as a genuine hybrid model
The ALPHA 7 IV is a hybrid still and movie camera with outstanding operability and reliability that easily allows the user to switch from photo to movie and back at their convenience. New to Sony’s line-up of Alpha cameras is a dual layer mode dial with the lower layer for selecting Still/Movie/S&Q and the top layer for Auto/P/A/S/M and MR (Memory Recall), enabling users to quickly select and switch between the dedicated settings. It also has 5-axis optical in-body image stabilisation for a 5.5-step[v] shutter speed advantage, as well as an improved grip for greater comfort and a CFexpress Type A compatible media slot to support media with faster writing and clearance. Additionally, the 3.68 million-dot (approx.) OLED Quad-VGA viewfinder is 1.6 times the resolution of the Alpha 7 III viewfinder, allowing users to benefit from the upgraded live-view image quality that minimizes false colour and increases resolution.
Videographers can record 4K 60p 10-bit 4:2:2 video continuously for more than an hour thanks to the camera’s heat-dissipating structure. Optical ‘Active Mode’[vi] image stabilisation helps optimum video shooting. They can also benefit from the 3.0-type 1.03 million-dot (approx.) side-opening vari-angle touch-panel rear LCD monitor, top-panel REC button and high-capacity Z-series battery.
The ALPHA 7 IV body is built with magnesium alloy to achieve a robustness while minimising its weight. In addition, the redesigned structure and lens lock button contribute to enhanced dust and moisture resistance.

Enhanced workflow capabilities
By offering a variety of connectivity options, the ALPHA 7 IV enables on-the-spot streaming and sharing of high-quality content to meet the growing need for remote communication in real-time without sacrificing excellent image and sound quality. The connection between the camera and mobile application Imaging Edge Mobile™ is simplified via Bluetooth, and fast data transfer is possible by 5 GHz/2.4 GHz Wi-Fi.
The camera also has a new feature called “Shot Mark” to enable easy access to the marked scenes in a video clip, within camera and on Sony’s Catalyst Browse/Prepare applications.
What’s more, the camera has a range of new features to support live streaming and remote communication without the need of dedicated software. UVC (USB Video Class) and UAC (USB Audio Class) turn the ALPHA 7 IV into a high-performance live streaming camera when connected to a computer or smartphone. High image quality such as 4K 15p and 1080 FHD 60p deliver realistic video for remote sharing and the ALPHA 7 IV’s digital audio interface can be paired with a range of mics and accessories to deliver high quality sound.

What's in the box?
  • Rechargeable Battery NP-FZ100,
  • AC adaptor,
  • Power cord,
  • Shoulder strap,
  • Body cap,
  • Accessory shoe cap,
  • Eyepiece cup,
  • USB-A to USB-C cable (USB 3.2)
  • Sony A7 Mark IV
Battery NP-FZ100 - Approx. 520 shots (Viewfinder) / approx. 580 shots (LCD monitor) Approx. 100 min (Viewfinder) / Approx. 110 min (LCD monitor)
Camera Format Full Frame
Pixels 33 MP
Weight 658 g
AF System/ Points 35 mm full frame: 759 points (phase-detection AF), APS-C mode with FF lens: 713 points (phase-detection AF), with APS-C lens: 575 points (phase-detection AF) / 425 points (contrast-detection AF) EV-4 to EV20 (ISO100 equivalent with F2.0 lens attached) AF-A (Automatic AF), AF-S (Single-shot AF), AF-C (Continuous AF), DMF (Direct Manual Focus), Manual Focus Wide / Zone / Center Fix / Spot / Expand Spot / Tracking - [Still images] Human (Right/Left Eye Select) / Animal (Right/Left Eye Select) / Bird, [Movie] Human (Right/Left Eye Select) / Animal (Right/Left Eye Select) / Bird
Continuous Shooting Continuous shooting: Hi+: 10 fps, Hi: 8 fps, Mid: 6 fps, Lo: 3 fps
ISO Sensitivity Still images: ISO 100-51200 (ISO numbers from ISO 50 to ISO 204800 can be set as expanded ISO range.), AUTO (ISO 100-12800, selectable lower limit and upper limit), Movies: ISO 100-51200 equivalent (ISO numbers up to ISO 102400 can be set as expanded ISO range.), AUTO (ISO 100-12800, selectable lower limit and upper limit)
Lens Mount FE
Connectivity Multi / Micro USB Terminal, USB Type-C™ Terminal HDMI micro connector (Type-D) 3.5 mm Stereo minijack Microphone input 3.5 mm Stereo minijack Headphone output
Memory Card Slot SLOT1: Multi slot for SD (UHS-I/II compliant) memory card / CFexpress Type A card, SLOT2: Slot for SD (UHS-I/II compliant) memory card
Recording Modes 60p (150 Mbps / 75 Mbps / 45 Mbps)*5 *6 50p (150 Mbps / 75 Mbps / 45 Mbps)*5 60p (200 Mbps / 100 Mbps)*5 *6 50p (200 Mbps / 100 Mbps)*5 24p (100 Mbps / 50 Mbps / 30 Mbps)*6 24p (100 Mbps / 50 Mbps)*6 60p (150 Mbps)*5 *6 30p (100 Mbps / 60 Mbps)*6 24p (100 Mbps / 60 Mbps)*6 50p (150 Mbps)*5 25p (100 Mbps / 60 Mbps) 60p (200 Mbps)*5 *6 30p (140 Mbps)*6 24p (100 Mbps)*6 50p (200 Mbps)*5 25p (140 Mbps) 120p (100 Mbps / 60 Mbps)*7 *6 100p (100 Mbps / 60 Mbps) 60p (50 Mbps)*6 50p (50 Mbps) 60p (50 Mbps / 25 Mbps)*6 50p (50 Mbps / 25 Mbps) 30p (50 Mbps)*6 25p (50 Mbps) 30p (50 Mbps / 16 Mbps)*6 25p (50 Mbps / 16 Mbps) 24p (50 Mbps)*6 24p (50 Mbps)*6 60p (600 Mbps)*5 *6 50p (500 Mbps)*5 30p (300 Mbps)*6 25p (250 Mbps) 24p (240 Mbps)*6 60p (222 Mbps)*6 50p (185 Mbps) 30p (111 Mbps)*6 25p (93 Mbps) 24p (89 Mbps)*6
  • Stock: In Stock
  • Model: ILCE7M4B
  • SKU: 4548736133754
Ex Tax: €2,234.96

Available Options

This product qualifies for free shipping (Coupon Code: FR33SH1P)
This camera does not have onboard storage and does not come with a memory card. (Unless otherwise stated)